In what is seemingly a statement of global self-sufficiency, Spotify is no longer represented on the IAB’s list of compliant podcast companies. The movement feels momentous in its abruptness, absence of presage, widespread reaction, and inherent implication. Click for details. Continue Reading
In his latest guest column: Bauer’s brand bundling. Then there is this piece of wistful idealism: “As the BBC gets ready to put advertising in its podcasts (on third parties) in the UK, you might think that if only BBC Radio took commercials, we’d not have to bother with the TV licence fee and everything would be good.” And than a deeper dive into that concept. A great, informative read. Continue Reading
Trade journal Radio World has announced its “Best of Show” for the NAB Show 2024. The awards celebrate companies excelling in media technology. Click through for the list.
Continue Reading
SiriusXM has released a preview of The Sports Audio Report, produced in collaboration with GroupM and Edison Research. Its purpose is to measure the scale of sports listening, how it correlates with overall listening, and how that listening cohort behaves as consumers. For a preview, there is a surprising amount of information. Audio shines in this report, obviously … especially podcasting. Continue Reading
In the March edition of Triton Digital’s Top Podcasts ranker for the U.S., there is a lot of month-over-month stability, as always. In the top 10 shows, nine are the same as the previous month (with some shuffling of positions). MrBallen Podcast: Strange, Dark & Mysterious Stories (Wondery sales network) leaped upward eight slots to enter the elite cohort. Continue Reading
— All The Ears (Spotify)
— The More Things Change… (MIDiA Research)
— Crossing Borders (Acast)
In an extraordinary display of obsessive data collecting, The Podglomerate has released the most impressive (and fun) statistical roundup we’ve seen lately. Click to see how it works, a couple of examples, and the link. Continue Reading
The IAB’s much awaited annual Internet Advertising Revenue Report was released this morning. It provides a detailed accounting of revenue trends in internet advertising, interesting for its deeply researched overviews of digital advertising, both audio and non-audio. There is growth everywhere. Click for details and graphs. Continue Reading
Audioboom delivered its second consecutive Trading Update (not a formal market filing) for Q1 2024. It is an upward-moving report in nearly all particulars. Click for financial highlights, and excerpts from the CEO commentary. Continue Reading
In a revealing public statement alongside being featured in Startups magazine, top podcaster Jordan Harbinger (The Jordan Harbinger Show) lays out his marketing strategy. “Here’s something most people don’t know about me. I spent millions of my own dollars… Continue Reading